Toyota Partners with Foundation for the National Archives to Preserve GI Bill of Rights

Toyota is helping preserve our past through a $100,000 gift to the Foundation for the National Archives, which will go to preserve important documents like the Servicemen’s Readjustment Act of 1944 – more commonly known as the GI Bill. The GI Bill offers education and home ownership benefits to our veterans.

Due to strict archival conservation guidelines that allow documents to be displayed for about two to four weeks, the GI Bill has currently been removed from the exhibition. Thanks to Toyota’s exhibition support, visitors who want to learn more about the GI bill when it is not on display, can find information at archivesfoundation.org.

“It’s an honor to have Toyota preserve this special part of America’s rich history because of its impact on so many veterans, who sacrificed so much to keep our country safe and free. It’s important that they are given help restarting their civilian life,” said Esmond.  According to a news release, Esmond was a helicopter pilot, flying more than 900 missions over Vietnam and earning the Silver Star, Distinguished Flying Cross, 45 Air Medals, and the Purple Heart.

The GI Bill is just one of ten historical documents in rotation at the National Archives exhibit as a result of Toyota’s sponsorship. Other notable documents protected under the sponsorship include the Bill of Rights and President Nixon’s letter of resignation in 1973.

Stop by Thousand Oaks Toyota today to learn more – we’re proud to work for an organization that makes our country’s history and military a priority!

Toyota Sports Cars from Past and Present Come Together in Wales

Recently, Toyota decided to gather together some Toyota sports cars from the past and present and race them against each other in the Welsh hills. Sounds like a lot of fun, doesn’t it?

Toyota of Great Britain brought together the Toyota Corolla GT Coupe ‘AE86,’ a first-generation Toyota MR2, a third-generation MR2, and the Toyota GT86 (or Scion FR-S as it’s called here in the U.S.) for a fun day in the hills.

Each of the four cars is a unique part of Toyota’s history and has a character all its own, but they are all tied together with their lightweight construction, rear-wheel drive format, and fun-to-drive nature.

The first car in the lineup is the first-generation MR2 from the late 1980s. This was Toyota’s and Japan’s first mid-engined compact car and was designed to be a ‘sporty commuter’ and to follow in the footsteps of its predecessor, the Toyota Sports 800.

Its modern counterpart is the third-generation MR2, which was produced from 1999 until 2007. In the UK it was known as the MR2 Roadster and was called the MR2 Spyder in the U.S. It was much lighter than the previous generation and came as a soft-top convertible.

Going back 30 years, and we get the Toyota Corolla GT Coupe, often called the AE86 in reference to its chassis code. This landmark vehicle made its debut in the early 1980s and is was one of the vehicles responsible for popularizing the sport of drifting. It was one of the most aerodynamic vehicles of its time, even better than a Porsche 911 Carrera.

Fast forward to present day, and we get the Scion FR-S, or Toyota GT86. With its boxer engine, this car has an extremely low center of gravity and has the lowest passenger hip point of any production Toyota vehicle.Toyota Sport Cars: Scion FR-S

Which of these classic or modern Toyota sports cars would you love to get your hands on? Thinking about the Scion FR-S? Come check it out today at Thousand Oaks Toyota.

Toyota Is a Leader in Automotive Patents

In 2013 alone, the United States Patent and Trademark Office issued 1,355 patents to Toyota’s engineers and scientists, making Toyota a true leader in automotive patents.

Toyota leader in automotive patentsRecently, the Toyota Technical Center, with two offices in Michigan, held its annual innovation awards ceremony for last year’s patent recipients. Mindy Zhang, manager for Toyota Research Institute, and Charon Lota, manager for electronic systems, received 20 patents each, more than any other researcher.

Speaking at the event was Nigel Francis, Senior Automotive Advisor to the State of Michigan. He said, “The sheer number of patents received by Toyota engineers in Michigan is testimony to the ongoing importance of innovation both within Toyota and the state of Michigan. We are very grateful to have Toyota and its talented workforce in Michigan and glad that Toyota shares our vision that innovation is a strategic imperative in the automotive sector.”

While from the outside, it might not seem like cars change that much from year to year, thinking about all of these patents in just one year alone, can make anyone marvel at how much engineering and technology goes into each and every vehicle. If you’re ready for your newest engineering masterpiece, stop by Thousand Oaks Toyota and check out our full Toyota lineup.

A New Toyota Camry Is Bought Every Minute

It took an average of one minute for a new Toyota Camry to find a home last month, meaning that by the end of May almost 50,000 Americans had purchased the best-selling car.

The Toyota Camry is a best-seller for good reason. Its reliability, quality, and safety are staple characteristics of the vehicle, and it has the awards to prove it.New Toyota Camry

In recent studies, J.D. Power and Associates praised the Camry for its initial quality and overall dependability. The National Highway Traffic Safety Administration awarded the mid-size sedan its highest 5-star score for vehicle safety, and U.S. News & World Report named the Camry the “Best Midsize Car for the Money.” It’s no surprise the car was also named to Edmunds’ list of the Most Popular vehicles.

“There’s a reason Americans choose Camry, and it shows in sales month after month,” said Bob Carter, Toyota Motor Sales, USA’s vice president of automotive operations

“It’s America’s best-selling car, but more important is the one Camry in the customer’s driveway. The one Camry that gets you and your family to work, school, vacation, the Camry that works in a business enterprise, the one Camry you trust to be reliable and help keep your family safe.”

If you weren’t here last month, stop by Thousand Oaks Toyota today for your new Camry. With your help, June could be the fifth time in the vehicle’s history that monthly sales surpass the 50,000 mark.

Toyota Advances Fuel Cell Vehicle Release Date

The future keeps getting here faster and faster. While Toyota had originally planned for their hydrogen-powered car to arrive in dealerships sometime in 2015, the fuel cell vehicle release date has now been advanced. Toyota plans to bring their FCV vehicle to production sometime before the end of the year.

Of course, this original release date only applies to Japan, where the FCV first appeared as a concept version at last year’s Tokyo Motor Show. Here in the States, at dealerships like Thousand Oaks Toyota, we’ll still have to wait till sometime next year to get our first tangible look at the FCV.


Toyota’s fuel cell vehicle reveals the brand’s commitment to hydrogen power over battery power; hydrogen is a cheaper, lighter, and more renewable resource than battery power, and it gives Toyota a better chance to keep up with ever-tightening zero-emission vehicles standards around the world. While we might have to wait a little longer than our friends in Asia, we’re excited to be part of a company with such a keen eye for the future.

Toyota Celebrates Ten Millionth Vehicle Made in Kentucky

Toyota Celebrates Ten Millionth Vehicle Made in KentuckyOn May 29th, Toyota Motor Manufacturing Kentucky (TMMK) celebrated its ten millionth vehicle to be produced in Kentucky, marking a major milestone for the company. The first Toyota Camry to roll of the production line at the Georgetown, KY manufacturing plant in 1988 was parked next to the ten millionth vehicle, also a Camry at a ceremony held in honor of the milestone.

In the ceremony, plant president Wil James spoke to team members, community supporters and government dignitaries, noting: “Obviously, these two vehicles are worlds apart in many ways, but, at the same time, identical in others – particularly when it comes to craftsmanship and the care and love that went into their production.”

While Toyota preserved the very first TMMK Camry for historical purposes, the ten millionth Camry, a white hybrid, will be won by a lucky team member via a blind drawing later this summer according to a recent news release.

TMMK takes great pride in the cars it makes, the community it has invested in, and the people who make it happen. Many of the plant’s employees have been there since it opened, contributing day in and day out to Toyota’s success.

Congratulations to Toyota Motor Manufacturing Kentucky, we certainly appreciate your dedication, hard work, and love for the cars you create.

Toyota Partnership Enables Competitive Para-Snowboarding Events

Team Toyota athlete Amy Purdy isn’t one to be deterred by mountains, literal or figurative. As a Paralympic bronze medalist and runner up on the reality dance competition Dancing With the Stars, Purdy knows what it takes to fight obstacles and seeming limitations. Through her organization Adaptive Action Sports, along with Toyota’s help, she has the opportunity to encourage others to do the same.

Toyota is sponsoring the organization as it hosts 10 para-snowboard events for competing wounded veterans.

The organization, which began in 2005, was founded to give disabled children and young adults and wounded veterans an outlet to not only participate in action sports, but to also build self-esteem, encourage independence, and foster creativity.

“My impetus for starting AAS was to give others the chance to see the path I followed to get here: from my hospital bed, to the Paralympics medal podium, to Dancing With the Stars,” Purdy said.

“If someone who has been born with a congenital abnormality, lost a leg, or suffered a brain injury succeeds at snowboarding or skateboarding, they will believe that they have the ability to conquer other challenges and truly be ready live beyond their limits. We appreciate Toyota’s enthusiastic support in helping even more people go beyond their limits, to really go places.”

We at Thousand Oaks Toyota are inspired by Purdy’s continuing journey and are proud of Toyota’s sponsorship of these special athletes.

Toyota Making Hybrids Even More Efficient with New “Diamond-Like” Semiconductor

The Toyota Motor Corporation has worked long and hard to make sure people consider the terms “Toyota” and “green technology” synonymous, following a well-planned, ambitious vision to achieve that goal. And it’s a vision they’re going to continue to follow—something that was most recently proven when the company announced a new semiconductor technology that has the ability to improve hybrid efficiency by up to 10%.

These new semiconductors have wafers made of carbide, one of the hardest substances known to man. Carbide is so strong, in fact, that the only real way to describe the material is “diamond-like.” The silicon carbide semiconductors, or SiC power semiconductors, will help Toyota “continue advancing hybrid powertrains, a technology it pioneered nearly 17 years ago,” as a press release stated.

Not only will the new technology make the semiconductors harder, stronger, and more efficient, but they will also help reduce the size of power control units by up to 80%– freeing up both space and weight in future vehicles. Toyota hopes to have prototype vehicles equipped with these semiconductors on Japanese roads by next year and production-ready vehicles all over the world by 2020. So make sure to check back with us here at Thousand Oaks Toyota often for updates on all of Toyota’s innovations.

Toyota R&D Works on Future Hybrid Generator

Plug-in hybrid cars still rely on internal combustion engines to keep them going. That is why Toyota researchers are working hard to make those engine generators more efficient. They have come up with what they call a Free Piston Engine Linear Generator that is much smaller and more efficient than standard engines.

The piston generator can potentially run on any fuel including gasoline, diesel, or even hydrogen. It uses a small combustions chamber to drive a single piston. Magnets are attached to both the piston and the walls of the piston chamber. As the piston moves back and forth, a current runs through the magnets creating electricity, which can then be transferred to the car’s battery.

Watch this simple animation to see it in action.

Toyota hasn’t said when this new technology will be put in to production, but we think we may see it in a future Toyota hybrid, such as the Prius.

Toyota April Sales Boasts Large Increase

For Toyota Motor Sales, U.S.A., Inc., April showers didn’t just bring May flowers—they also brought a significant percentage increase in April sales. Compared to April 2013, last month saw sales results of 199,660, making an increase of 9% from last year.

The Toyota division alone posted the majority of April 2014 sales with 176,495 units sold. This number was up 7.4% year-over-year, increasing 11.7% in volume compared to April 2013

“Sales momentum from March rolled into April pushing the industry to is best back-to-back monthly sales pace since fall of 2007,” said Bill Fay, Toyota division group vice president and general manager. “For Toyota, truck sales continue to soar. Tundra is a highlight with double-digit gains as comfort, safety, and technology of the all-new model remain a strong draw for consumers.”

And the Tundra really is a strong draw, with the all-new pickup up 24%, while Toyota pickups as a whole increased over 13%. In order to see the draw of the Tundra and see why Toyota was able to post such significant increases in numbers, make sure you stop by Thousand Oaks Toyota today.